THE CONTENT MARKETING REVOLUTION: WHAT YOUR CONTENT SAYS ABOUT YOU

Ahmed El Dabaja- Content is your customers’ window onto your brand’s soul. Great content marketing starts with great storytelling. Every piece of great content production taps directly into the needs, desires, and aspirations of your customers. Enticing content educates and engages your website visitors before it tries to sell them. Your content should inspire and motivate them. Your brand positioning can show your visitors how your brand can help them overcome their challenges to solve their problems. Content can welcome

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We Help You Create Clean & Modern Interior Design

Being creative within the constraints of client briefs, budgets and timelines is the norm for most agencies. However, investing in research and development as a true, creative outlet is a powerful addition. In these side projects alone, your team members can pool their expertise to create and shape their own vision — a powerful way to develop motivation, interdisciplinary skills, and close relationships. People think focus means saying yes to the thing you’ve got to focus on. But that’s not

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Calculating Your COCA

Businesses can’t survive and prosper without customers. In our intensely competitive environment, acquiring and retaining customers is part-art and part-science. Managing the customer acquisition process effectively is a key competency for web-enabled organizations. The cost of customer acquisition (COCA) is one of the key metrics that are anchoring the growth of inbound marketing. Today, inbound and content marketing enables digital campaigns to attract website visitors and nurture them from interested leads to converted customers. The COCA metric is used to

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